Users are tracked online by a multitude of companies in order to build detailed records of individual browsing behaviors, often without consent. Many website operators are unaware of the user data they collect, and more importantly, the third parties who collect data on visitors to their sites.
Identifying data leaks and locating inadequate privacy policies which govern this type of data collection is critical in the context of new international regulations governing data protection. The risks posed by hidden third party tracking are therefore untenable for a wide range of stakeholders.
WEBXRAY use powerful tools to identify third-party data collection, and analyze relevant privacy policies for consistency.
Targeted reports on individual websites, specific sectors or topics, and national and regional analyses are also deliverable.
Our reports are produced on a bespoke basis to be understood by non-experts. We also provide raw data for in-depth analysis and archiving.
Our technology has been created under peer review in academia by a true specialist.
Our reports provide the critical framework to establish trust to your visitors and compliance with the law.
We break down the data into actionable steps in order in a way that is easy-to-understand.
Preventing third party data leaks gives you actionable steps to GDPR compliance whilst retaining data necessary to crucial business processes.
Tim Libert is a faculty member in the Privacy Engineering program at Carnegie Mellon University. He created webXray in 2013 in an effort to reveal the third-parties tracking users online, and has published several peer-reviewed studies with the tool. He has previously held positions at the University of Oxford, the University of Pennsylvania, and his research has received international press coverage.
He supervises the development of the webXray and policyXray platforms, and conducts technical audits of third-party content on the web.
Paul is an ICA-trained compliance consultant, trainer and writer. Paul has 10 years of experience in the digital marketing & compliance industries, with technology companies, finance, NGOs and large enterprises.
He works with our clients to understand their requirements and specifications, and writes our commercial report.